Direction, live action, 3D design, animation and original music.
Third commercial that continues the Image campaign of Arauco, where wooden structures come to life to represent the concept of clean energy.
The national branding campaign for the wood products company Arauco included two commercials, one of which was featured in movie theaters across Chile. The concept is growth. A fantasy world comes together like a children’s game and organically develops with different types of world.
The third commercial we produced for Arauco’s image campaign continues to build upon a wooden and naturally growing world.